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GIVE  YOUR  ORGANIZATION  A  COMPETITIVE  EDGE  WITH  CUSTOM  ANALYSIS
OF  NIELSEN  TV  RATINGS  &  STREAMING  METRICS 

Industry Professionals Can Now Access a World Class Research Department!

Metcalf Entertainment Intelligence (MEI) SERVICES OVERVIEW - Presenting the Challenge, Our Solution, and Why Choose MEI
The Challenge

  • Entertainment industry professionals need audience data now more than ever

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  • Nielsen data provides an objective view of linear TV &  streaming BUT it only offers unprocessed raw data with no analysis

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  • Traditionally, only very large companies can afford Nielsen data

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  • After a costly contract to access the raw data, skilled professionals need to be hired to analyze & interpret ($300K+ cost per year)

The Solution

  • MEI has negotiated a deal with Nielsen to acquire data with the right to sell customized analysis  

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  • MEI converts the raw data into easily to understand graphics & insights  

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  • MEI provides exclusive, proprietary and confidential analysis for subscribing clients

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  • Reasonable monthly subscriptions or per project costs, tailored to the needs of each client

Why MEI

  • Mitch Metcalf former ABC research head and NBC head of scheduling. Most recently at ICM as its first audience analytics consultant

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  • Uniquely qualified as a research expert who knows the needs of talent reps and their clients

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  • In addition to Nielsen data analysis, deep industry experience in launching, nurturing and renewing shows

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  • Extremely fast turnaround, accurate, reliable, thorough. Access data as fast as the networks.

BRINGING HIGH QUALITY AUDIENCE DATA & ANALYSIS  TO YOU

Learn more about all that MEI can offer you. Check out our services and contact us with any questions, or for a consultation to discuss your needs.

Our Clients 

  • TV Networks

  • Production Companies

  • Producers

  • Talent Agencies & Agents

  • Talent Management Companies & Managers

  • Talent/Actors

  • Publicists

  • Sports Leagues & Organizations

  • Academic Researchers

  • Investment Firms & Analysts

  • Industry Executives & Other Professionals

Client-Focused Approach at Metcalf Entertainment Intelligence (MEI) - Prioritizing Your Success. Metcalf Entertainment Intelligence LLC is an entertainment research consulting firm dedicated to providing expert analysis and advice to entertainment industry clients.

Testimonials

Former Cable Network Research Executive, CA

"MEI was initially hired to do two small but timely projects which then turned into a large-scale database endeavor. Mitch's automation of Nielsen data significantly reduced our team's ratings processing time, thereby allowing us to concentrate on delivering more insights. If you're looking for a research firm to gather, decipher, and distill large amounts of data into understandable concepts, MEI is the best! Excelling at both quantitative and qualitative insights, Mitch and team work tirelessly to exceed expectations." 

Services

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