HOLIDAY BOX OFFICE RECOVERS AFTER EARLY STUMBLE
The Challenge
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Entertainment industry professionals need audience data now more than ever
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Nielsen data provides an objective view of linear TV & streaming BUT it only offers unprocessed raw data with no analysis
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Traditionally, only very large companies can afford Nielsen data
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After a costly contract to access the raw data, skilled professionals need to be hired to analyze & interpret ($300K+ cost per year)
The Solution
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MEI has negotiated a deal with Nielsen to acquire data with the right to sell customized analysis
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MEI converts the raw data into easily to understand graphics & insights
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MEI provides exclusive, proprietary and confidential analysis for subscribing clients
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Reasonable monthly subscriptions or per project costs, tailored to the needs of each client
Why MEI
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Mitch Metcalf former ABC research head and NBC head of scheduling. Most recently at ICM as its first audience analytics consultant
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Uniquely qualified as a research expert who knows the needs of talent reps and their clients
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In addition to Nielsen data analysis, deep industry experience in launching, nurturing and renewing shows
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Extremely fast turnaround, accurate, reliable, thorough. Access data as fast as the networks.
BRINGING HIGH QUALITY AUDIENCE DATA & ANALYSIS TO YOU
Learn more about all that MEI can offer you. Check out our services and contact us with any questions, or for a consultation to discuss your needs.
Our Clients
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TV Networks
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Production Companies
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Producers
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Talent Agencies & Agents
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Talent Management Companies & Managers
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Talent/Actors
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Publicists
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Sports Leagues & Organizations
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Academic Researchers
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Investment Firms & Analysts
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Industry Executives & Other Professionals